FOODPhilippines
joins
March 11-14, 2025
Tokyo Big Sight
Tokyo, Japan
E4-U21
Philippine Participation at
FOODEX JAPAN 2025
The Center for International Trade Expositions and Missions (CITEM) continues its export journey with the FOODPhilippines delegation, this time to the 50th anniversary of FOODEX JAPAN, happening on March 11-14, 2025.
With a team that includes 15 food MSMEs, the country is confident in strengthening its market presence amidst thousands of major global brands and attendees from over 50 countries. The Philippine exhibitors represent veterans in export food manufacturing and distribution, together with up and coming food companies helping redefine traditional food for the global market.
Japan is a mecca of innovation across industries that places the highest quality standards in its products and services. When it comes to food, the country has mastered the preservation of culture and tradition while integrating the latest technology to elevate the cuisine and craft of its local regions and adapting international flavors to suit its ever-expanding global food culture. Banking on the trust that FOODEX JAPAN has built over the decades, CITEM is ensuring that Philippine-made food and local ingredients gain more credibility in producing world-class authentic and excellent products. This move also aligns with the universal goal of future-proofing food safety and security.
The signing of the Philippines-Japan Economic Partnership Agreement (PJEPA) in September 2006 is the first bilateral free trade agreement between the two countries, which officially took effect on December 11, 2008. Since then, trade relations between Japan and the Philippines continue to prosper as more opportunities to introduce food, beverages, and ingredients take place.
The rich biodiversity and strategic geographical landscape of the Philippines create a bountiful feast of memorable tropical flavors, such as fresh banana, coconut, mango, pineapple, as well as unmatched fresh seafood, like tuna and unagi from the country’s generous seas. Moreover, many of the participating Philippine food showcase responsible production and trade practices, as clearly displayed by the use of traceable, whole fruits to make calamansi and coconut flower sap-based products, and single-origin cacao treats.
Philippine exhibitors will surely delight the Japanese and neighboring regional markets with food reimagined into versatile products that are not only authentic, but promote conscious and healthy food consumption. Aside from being a leading exporter of tuna to Japan, the Philippines brings to the table creative takes on local produce without compromising nutrition and taste. These include flavored all-natural banana and okra chips, and the supergrain adlai rice, among others.
The maturing population of Japan and the global focus on the evolving consumer taste toward more sustainable, healthier, and functional food and drinks are indeed driving more opportunities to the Philippines. Exhibitors from the country are able to prove their capabilities in delivering quality food and ingredients that offer excellence and ingenuity. These can be seen in the transformation of common food and ingredients into unique offerings that are authentic yet convenient. Philippine food at this year’s FOODEX JAPAN reflects these aspects and also promotes nutritional value without compromising flavors and consumer tastes.
Participating Brands
From organically sourced and fresh food and drinks, ready-to-eat meals and snacks to local ingredients suitable for game-changing creations and popular global menus, the food showcase from the Philippines is sure to bring delight to any regional cuisine and occasion.
Cabadbaran Aquatech Resources Corporation
CARC Unagi Farm is the only 100% Japan premium-fed freshwater eel farm facility in the Philippines using Japanese eel aquaculture technology. Products are also free of antibiotics.
MAIN PRODUCTS
- Unagi (Freshwater Eel) Products
- Live Unagi (for Restaurant/Farm)
- Live Kuroku Unagi (for Farm)
- Frozen Unagi Fillet
- Unagi Kabayaki (Grilled Eel with Sauce)
- Unagi Shiroyaki (Grilled Eel)
- Unagi Liver, Head, Bones
CERTIFICATIONS
- Philippine BFAR
- Formerly Japan Agriculture Standard (JAS) certified. Target recertification by 2026
EJ Contreras Food House
EJ Contreras Food House offers plant-based products to bring healthy eating into the culture of convenient snacking. It also offers gluten-free rice farmed the natural way.
MAIN PRODUCTS
- Condiments and Sauces
- Sweet Chili Salsa
- Vegetarian Sauce
- Habanero Chili Garlic Sauce
- Grains
- Supergrain Adlai Rice
Hueza Bakery
Hueza Bakery specializes in innovating unique versions of Filipino local baked goods that are simple yet delicious, premium yet affordable for a totally delightful snacking experience.
MAIN PRODUCTS
- Baked crisps
- Toffee Macadamia
- Brownie Almond
- Oatmeal Almond
IMAI Limited
IMAI Limited has been in the food trading for more than 70 years. With major clients across Japan, IMAI delivers wholesale, quality food, drinks, and liquors from the Philippines.
MAIN PRODUCTS
- Snacks and Crackers
- M.Y. SAN Crackers
- Jocker’s Foods SUGO Peanuts
- Instant Noodles
- Monde Nissin Instant Noodles
- Liquor/Spirits
- Ginebra San Miguel Gins & Cocktails
- Condiments and Sauces
- Mama Sita’s Oyster sauce/other sauces
- Nutriasia Silver Swan Soy Sauce and Vinegars
JBM Food Products
Family-owned JBM Food Products balances cultural flavors with wellness value in its products made from natural ingredients. It uses innovative processes, and transparency of food information for mindful eating.
MAIN PRODUCTS
- Calamansi Juice
- Okra Chips
- Ripened Banana Chips
KMK Food Product
Convenient and handcrafted gourmet food is the specialty of KMK Food Products. Its bottled dishes offer the best authentic taste due to all-natural ingredients and no preservatives added.
MAIN PRODUCTS
- Processed food
- Fish
- Pork
- Vegetables
Lionheart Farms (Philippines) Corporation
Lionheart Farms pioneers environmental stewardship through regenerative coconut farming, and consistently aligns its innovative processes and quality traceable coconut products with economic fairness and social responsibility.
MAIN PRODUCTS
- Coconut Flower-based Products
- Beverages
- Coconut Flower Sap Drink Still Original (New)
- Oolong Citrus Grape (New)
- Carbonated Calamansi & Refreshing Twist (New)
- Condiments
- Aminos
- Coconut Flower Vinegar
- Sweeteners
- Coconut Flower Syrup
- Beverages
CERTIFICATIONS
- BRCGS
- Organic (USDA, EU, COR, JAS)
- HALAL
- KOSHER
- SEDEX/SMETA
- GLUTEN-FREE
Prime Fruits International, Inc
Prime Fruits International, Inc. uses all natural ingredients without preservatives for all its premium produce, including banana chips supplied to trusted brands in the US, EU, and Asia Pacific.
MAIN PRODUCTS
- Sweetened Banana Chips (including Cavendish)
CERTIFICATIONS
- FSSC 22000 version 6
- Kosher certified
- Halal certified
Profood International Corporation
Profood International Corp. is the leading Philippine-based producer of world-class dried mango, processed fruits, including drinks and purees. These are made from organic, paraben-free, and single-origin traceable whole fruits.
MAIN PRODUCTS
- Fruit Products (Ready-to-eat/Drinks)
- Dried Tropical Fruits
- Fruit Juices and Concentrates
- Fruit Purees
- Fruity Poppers
- Green Mango Chocolate
CERTIFICATIONS
- ISO 9001:2015
- BRCGS
- HACCP
- HALAL
- KOSHER
Sabroso Chocolate Manufacturing
Sabroso brings healthy options for sweet creations through its 100% artisanal cacao products made from 100% pure cacao beans from Camiguin Island,helping support local cacao farmers and their communities
MAIN PRODUCTS
- Cacao Products
- Butter
- Mass/Liquor/Paste
- Powder
- Nibs
- Dark Chocolates
CERTIFICATIONS
- Halal-IDCP
- HACCP
See’s International Food Mfg. Corp.
Established almost three decades ago, See's International Food Manufacturing Corporation is a trusted global advocate for premium Philippine-made food products, particularly renowned for its exceptional banana chips.
MAIN PRODUCTS
- Banana Chips
CERTIFICATIONS
- BRC
- HACCP
- Halal
- Kosher
- Organic (EU, NOP, JAS)
Sonya Garcia's Secret Cottage Restaurant Inc.
The bottled healthy delicacies of Sonya’s Secret Garden, made from innovative and sustainable practices, offer traditional Filipino flavors that blend slow living with modern convenience.
MAIN PRODUCTS
- Condiments
- Sonya’s Super Secret Dressing
- Processed Food (Ready-to-eat)
- Adobong Pusit in Olive Oil
- Basil Pesto in Olive Oil
- Tendon Callos in Olive Oil
- Sinantolan in Olive Oil
CERTIFICATIONS
- Halal
- EU
- HACCP
- FSSC
Super Q
Ngosiok Marketing has been a transformative player of the noodle industry in the Philippines for decades, and continues to innovate processes for production efficiency, product quality, and consumer convenience.
MAIN PRODUCTS
- Premix Products
- Desserts (Ice Cream and Rice Cakes (Kakanin))
- Beverages
- Condiments
- Seasoning
- Soy Bean Curd
- Premix Products
- Rice Porridge (in cup)
3 Sher’s Food Products
Since 1989, 3 Sher's Food Products, maker of Big Brothers Corniks, has been crafting export-quality convenient snacks with authentic Filipino taste and global appeal for the health-conscious consumers.
MAIN PRODUCTS
- Corniks (Puffed Corn Nuts)
CERTIFICATIONS
- Halal
YanYan International Phils. Inc.
Innovating simple and popular food and drinks with new flavors and vegan options is all part of the commitment of YanYan International Phils. Inc. to produce world-class quality products
MAIN PRODUCTS
- Baked Goods
- Carbonated Beverages
- Savory Snacks
CERTIFICATIONS
- HALAL
- GMP
Organizing Team
Proudly Showcasing the Philippines at FoodEx 2025!
The Center for International Trade Expositions and Missions (CITEM) is the export promotion arm of the Philippine Department of Trade and Industry (DTI). CITEM advances the country's image as a premier destination for quality export products and services. It remains steadfast in setting the highest standards of creativity, excellence, and innovation to achieve competitiveness in the home, fashion, lifestyle, food, creative, IT-based sectors, electronics, and sustainability sectors. CITEM is committed to developing, nurturing, and promoting micro, small, and medium enterprises (MSMEs), brands, designers, and manufacturers by implementing an integrated approach to export marketing in partnership with other government and private entities.
The Philippines' Department of Trade and Industry (DTI) is the primary coordinative, promotive, facilitative, and regulatory arm of the Philippine Government for the country's trade, industry, and investment activities. It is tasked to be a main economic catalyst that enables innovative, competitive, job-generating and inclusive businesses, and empowers consumers.
Partners
The Philippine Trade and Investment Center (PTIC)-Tokyo is part of the Philippine Foreign Trade Service Corps (FTSC) of the DTI’s Industry Development and Investment Promotions Group (IPG). It is the representative office of DTI in the city with the following areas of coverage: Tokyo Metropolis, Akita, Aomori, Chiba, Fuku-shima, Gunma, Hokkaido, Ibaraki, Iwate, Kanagawa, Miyagi, Nagano, Niigata, Okinawa, Saitama, Tochigi, Yamagata, and Yamanashi.
FOODPhilippines Secretariat
Center for International Trade Expositions and Missions (CITEM)
Golden Shell Pavilion, International Trade Center Complex,
Roxas Boulevard cor. Sen. Gil Puyat Avenue,
Pasay City 1300 Philippines
Tel: +63.2.8.831.2201 ext 231
Email: foodphilippines@citem.com.ph
March 11, 2025 - March 14, 2025
FOODEX JAPAN 2025
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